Logo: IRock
, ,

IRock elevates company veteran to sales manager

John Patton will support IRock’s growth strategy by managing sales workflows, enhancing dealer relationships and optimizing operational efficiencies.

John Patton
Patton

IRock Crushers promoted John Patton to sales operations manager.

According to IRock, Patton has dedicated more than 10 years to supporting the company’s customers by building relationships and delivering service. In his new role, Patton will support IRock’s growth strategy by managing sales workflows, enhancing dealer relationships and optimizing operational efficiencies.

“I’ve had the pleasure of working with John for nearly a decade in a multitude of capacities throughout our tenures at IRock,” says Chris Larson, general manager at IRock. “His process-oriented approach and ability to strengthen collaboration across our sales team and distributors make him the ideal leader to elevate our sales operations and support IRock’s continued profitable growth.”

IRock says Patton’s responsibilities as sales operations manager will also include staying ahead of market trends, supervising the entire sales lifecycle from forecasting to fulfillment, and serving as a liaison within IRock’s cross-functional sales team to ensure production and delivery schedules align.

“John is an exceptional individual with dedication to the brand, product and application, whose organizational skills make him the perfect fit for his new role,” says Tim Smith, director of sales at IRock. “I am looking forward to working beside John as we grow the IRock footprint across North America and beyond.”

Related: IRock adds Maverick Environmental Equipment as dealer