
IRock Crushers named Tim Smith director of sales.
Smith most recently served as managing partner of Maverick Environmental Equipment, a provider of environmental and recycling equipment.
“Tim is a high-profile, influential figure in the heavy construction equipment industry,” says Chris Larson, general manager of IRock. “A proven performer, he brings the tenacious drive and leadership needed to elevate IRock to the next level. We are proud to welcome such a well-respected and accomplished leader to the IRock team.”
IRock characterizes Smith as having demonstrated leadership in sales, consistently achieving targets while mentoring team members.
“After 30 years in this great industry, a new opportunity to serve and lead has been presented, and my heart is leading me in a new direction,” Smith says. “I am looking forward to supporting our dealers from the manufacturing side and will pull from my past experience to assist them in their success. As with everything I approach, I am looking forward to turning challenges into opportunities and will be working diligently to promote and build the brand.”

